Here in Durham Region, #LoveYourLocal day is a well-known outdoor market that has happened four years in a row!  It is the result of a community-focused integrated campaign I helped create in 2018 - one of the first projects I got to spearhead.

AWCCU (now known as Pathwise Credit Union) is the largest member-owned local credit union in Durham Region.  As a brand, they put a strong emphasis on prioritizing people over profit and giving back to the community through investing in the local businesses around them!